Age: 52 years.
Marital status: Married, 3 children.
Profession: Project manager.
Phone: Sony Xperia Z (always the newest generation of Android phones, switches approximately every 9 months).
Has had stress related problems and has picked up mindfulness meditation 5 years ago.
Eats healthy and generally takes it serious to take care of his health
Morten like to listen to Kraut-rock and New Age music from his young days especially Brian Eno. When he has the time he read a good novel last one red was The Savage Detectives by Roberto Bolaño.
Morten recently got a grandson and a granddaughter and dreams about remaining physical and mental fit for many more years.
Age: 28 years.
Marital status: Single, had a boyfriend for some time ago but likes to be independent.
Profession: Business IT Consultant, newly graduated from CBS
Phone: Has an IPhone 5, looking for a replacement and has been wanting to switch since the HTC One. He will likely get the One soon but is locked into Apples ecosystem
Niels is a techie, has been over-clocking his computer since middle school and has a general interest in how technology can support all aspects of life.
Has used self-tracking to track sleep, exercise and eating.
Has career ambitions but has noticed the tough consultant environment and seriously consider how he can be able to deal with this stress over time.
He dreams about traveling especially Asia attracts him. Some years ago he backpacked through Thailand, Cambodia and Laos.
Age: 42.
Marital status: divorced, 2 children.
Profession: HR manager at a medium sized private company.
Phone: Has a Motorola MotoX.
Struggles daily with navigation between work time and spare time.
Practices Yoga, gives her a lot of stress relief and energy.
She uses daily around 1 hour to commute between work and home.
On a silent evening she like to read her all time favorite is To the Lighthouse by Virginia Woolf perhaps combined with a music in the background which could be some classical music by Arvo Pärt.
Olivia want to live a healthy life and be happy - which she see as a skill and is willing to put in some effort in order to achieve.
Age: 35, in a relationship, no children (yet)
Profession: IT Professional, system architect Phone: Has a private IPhone and a work HTC Android phone
Works a lot, loves his work but has lately wanted to balance his work life with his private life in considering to start a family with children etc.
Is very interested in enhancing his performance by means of technique and technology - has for example been polyphase sleeping to get more wake hours a day.
If his girlfriend forces him to relax with a book on their holidays it could probably be some novels by Haruki Murakami. Together the like to listen to some pop music and when he listen lonely he like to pick up some electronic music perhaps by Alva Noto flavored by some piano music by Ryuichi Sakamoto.
Exercises with kettle weights after thorough cost benefit research of different exercise methods.
Uses Sleep Cycle to analyze his sleeping patterns.
Peter dreams about traveling more and perhaps one day to run New York Marathon.